Getting your company heading in the right direction!
Strategic Marketing
What We Do
87% of companies spend their marketing budget on internally generated ideas. This means companies are spending money without obtaining the invaluable data, analytics and insights on what their customers actually value.
Ultimately marketing is all about adding value to your customers, Strategic Marketing ensures you achieve this.
Platinum
(excl. vat)- All superior services plus…
- Full delivery of a Strategic Marketing Plan, including all suggested solutions to achieve your marketing objectives.
- Strategic Marketing Plan to include a mission statement, projections, marketing audit, SWOT analysis, portfolio analyses, assumptions, marketing objectives, marketing mix tactics and your marketing budget.
- Full priority list of what to implement for optimum returns.
- Forward looking 3 year Strategic Marketing Plan.
Superior
(excl. vat)- All essential services plus…
- PESTEL Analysis to analyse the political, economical, social, technological, environmental and legal landscape within your marketplace
- Internal Marketing Audit
- Research conducted into your company, its marketing segmentation, positioning, objectives, competitive advantage, portfolio, structures and systems. We analyse your entire performance to ensure you are best positioned against the opportunities in the market.
- Analysis of your marketing mix performance and opportunities.
Essential
(excl. vat)- External Marketing Audit
- Research conducted into your market, customers, suppliers, distributors and competitors to give you insights into the marketplace you are operating in.
Our Work
Case Study: CoWorkMo
The Challenge:
David, founder of CoWorkMo, came to us with his vision for starting a company that brings remote workers and companies with hot desks together, so that remote workers can find alternative places to work other than their homes.
The Solution:
To help David identify the opportunities for CoWorkMo, we produced a thorough Strategic Marketing report which analysed the marketplace, market segments, customer profiles, buying behaviour, competitors and suppliers to provide a holistic view of the marketplace within which CoWorkMo wished to enter.
The Results:
We produced a set of suggestions based on the findings, which has led David to successfully launching CoWorkMo, offering remote workspaces to lone workers across the UK. Visit https://www.coworkmo.com/ to find a CoWorking space near you.
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ADDRESS:
Holywell Building,
Loughborough University,
Enterprise Park, LE11 3UZ
VAT Registration Number: 357263778
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CONTACT DETAILS:
info@novus-marketing.co.uk
+44 (0) 1509 238675
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